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Did Sony done it again? In the wake of the triumph of the hit anime Demon Slayer: Infinity Castle, which grossed in excess of $600 million worldwide, the new movie Chainsaw Man – The Movie: Reze Arc has officially crossed the $100 million mark internationally, attaining a international earnings of over $108 million this weekend. This feature surpassed the horror sequel Black Phone 2 ($12.9 million) in its second week in theaters, as well as the film Springsteen: Deliver Me From Nowhere with the talented Jeremy Allen White ($9M).

Impressive U.S. and International Performance

Directed by director Tatsuya Yoshihara, the film is a straightforward follow-up of Chainsaw Man’s first season. It brought in $18.2M in North America after a strong $5.2M Saturday box office and four-point-five-million-dollar Sunday performance. Internationally, the MAPPA-produced movie grossed $14.7 million across 46 Sony markets, pushing its worldwide total to $60.4 million under Sony ($43.1M abroad, $18.2 million domestic). Sony has yet to announce its complete box office tally.

Benchmarks to Past Anime Hits

Specialist agency White Box Entertainment previously spoke, contrasting the feature's anticipated earnings to the anime hit Jujutsu Kaisen 0, which grossed $34 million in the domestic market in the year 2022 and started with a similar $18 million in the U.S.. This movie's debut weekend is in line with that marker, while its $108M international sum currently tracks a bit short of Jujutsu Kaisen 0’s $166.6 million overall box office. Even if it doesn't seem possible Chainsaw Man – The Movie: Reze Arc will earn the box office of blockbuster the enormous hit Demon Slayer: Infinity Castle, nonetheless, it is a significant success for Sony.

Promotional Campaigns Boost Success

The studio and its partner the anime streaming service Crunchyroll have effectively leveraged audience interaction to propel their supremacy at the animated movie market. The movie's marketing campaign began at the Los Angeles Anime Expo in summer with a MAPPA panel, unique experiences, and Pochita photo ops, and later included a major presence at NYCC including never-before-seen content, fan raffles, and more MAPPA sessions. Additionally, there was an private showing for enthusiasts for moviegoers and popular figures too after the last day of the convention.

Future Prospects

2025 is a big year for animated films, and for the company, which has an additional animated movie premiering this year in the film Jujutsu Kaisen: Execution in November.